Janet Jackson

Janet Jackson has always been a trendsetter. So it’s no surprise the singer, songwriter and actress is adding designer to her résumé.

Jackson’s Pleasure Principle line of lingerie will hit mass retailers in November. After making its debut in the USA, the label will arrive in Australia, Japan and Europe. Jackson teamed up with Australian designer Bruno Schiavi for the project.

“People have come to me with other ideas, but lingerie is a passion for me, and just like music and acting, I can’t do it unless I put 100% into it,” Jackson, clad in a Roland Mouret dress and Christian Dior shoes, said at a press event to announce the collaboration.

Named after Jackson’s 1987 hit, the collection, all priced under $40, includes a variety of bra styles (demi cups to full coverage), with sizes from 32A to 44G. The first collection features Chantilly lace, satin and feminine details such as bows. Rich color combinations include burgundy and beige, silver and peach, and classic black and white.

“There’s something for every woman, and that’s very important to us,” Jackson says. “I’ve always hated when lingerie is uncomfortable, so the fit and comfort was key.”